Beefarm Dinevi is a nomadic family, with traditions in the beekeeping, dating back to year 1930. I offered to create their brand image, beginning from the logo, small booklet with their history and few promotional materials. The next step was to create distinct honey labels. At first, I was going for something delicious, golden printed and expenssive looking, but realised that they could not afford to print such exclusive labels. Instead I worked with simple self adhesive sticker type of labels and white backgound. In case they wouldn’t have the resources, they could still print black & white labels at home.